Webinar – Social Marketing Assn. of America

What: Please join us for an upcoming webinar from the Social Marketing Association of North America When: Noon - Wednesday, Sept. 6, 2017 Register here: https://goo.gl/forms/RljalXrzuqviGtDF3 In partnership with the Social Marketing Association of North America, the Federal Communicators Network brings you a webinar about a behavior change practice called social marketing. Social marketing is the … Continue reading Webinar – Social Marketing Assn. of America

Government Communicators: Know Who’s Who In a Field Video Crew

Author: Ann Ramsey You probably deal with field video crews often in your role as a government communicator. For example, you host press conferences and other media events that broadcasters want to cover. From the broadcasters’ point of view, any shooting done out of the studio (i.e. covering your event) is considered “field” or “remote” … Continue reading Government Communicators: Know Who’s Who In a Field Video Crew

Letting Go of 85% of Our Email Subscribers

Author: Victoria Wales Late last year, Business.USA.gov (BUSA) began transitioning its web presence to USA.gov and with its content, came its social media and email accounts. While transferring ownership of a Twitter account is fairly easy to do from a technical standpoint, transferring email ownership and tools is not. We had to tackle several things … Continue reading Letting Go of 85% of Our Email Subscribers

Talk: Experimenting Everywhere: Designing Behavioral Micro-experiments for Beginners

Join the Social Marketing Association of North America (SMANA) on Tuesday, July 18, from 6:00 pm- 7:30pm at Make Offices just south of Dupont Circle for another lively and interactive evening filled with networking, a presentation and small group discussions. Our speaker will be Robert Reynolds and his talk is called Experimenting Everywhere: Designing Behavioral Micro-experiments … Continue reading Talk: Experimenting Everywhere: Designing Behavioral Micro-experiments for Beginners